February 2023 Newsletter

Most Profitable Small Businesses

Stock prices and mergers often take center stage in business news reports, while small businesses are treated more like the ensemble cast. But maybe it should be the other way around. Small businesses account for a staggering 99.9% of American companies, according to the U.S. Small Business Administration Office of Advocacy.

And when they say small, they mean small. The majority of small businesses have one owner and no staff, and many have fewer than 20 employees. Still, nearly half of all jobs come from small businesses. In the past 25 years, small businesses have accounted for more than two-thirds of U.S. jobs.

With so much focus on tech giants and mega-corporations, sometimes the more subtle trends and new ideas coming from small businesses aren’t as apparent. Meaningful analysis of the U.S. economy should examine what’s happening in businesses of all sizes.

During 2022, the most profitable small businesses showed many entrepreneurs using their skills and interests to help other companies grow. Others focused on providing value by making everyday life more convenient or pleasant. Both online and in-person services have displayed solid growth and earning potential.

According to NerdWallet.com, these were last year’s most profitable types of small businesses.

  • Food trucks
  • Car wash services
  • Auto repair
  • Personal trainers
  • Newborn and post-pregnancy services
  • Enrichment activities for children
  • Mobile apps and entertainment for children
  • Shared accessories and attire
  • Shared home improvement equipment
  • Vacation rentals
  • Electronics repair
  • Academics courses
  • Language courses
  • Business or marketing courses
  • Personal wellness
  • Courses in hobbies or interests
  • Bookkeeping and accounting
  • Consulting
  • IT support
  • Graphic design
  • Social media management
  • Marketing copywriter
  • Virtual assistant services

Raising Money-Smart Kids

“Money doesn’t grow on trees!” Parents have said this to their children for generations, but the key is to back it up with information that shows how money does grow. Experts say teaching children the value of saving money is crucial to future financial stability. Saving also helps develop other good habits like discipline, goal setting, planning, and delayed gratification.

  • Start with a simple piggy bank (or any type of container) that enables young savers to see how coins and dollars add up in real time.
  • Check out money-saving apps that use graphics and gamification to teach kids about earning and saving money.
  • Establish guidelines for how much children should save from earned income and monetary gifts.
  • Encourage saving by creating opportunities to earn money doing household chores.
  • Educate children on comparison shopping, saving and using credit wisely.

Overall, it’s wise to discuss age-appropriate money matters with your family to foster healthy, lifelong relationships with household finances.

How To Get Compensated for Flight Issues

Do airlines have to compensate you if they delay or cancel your flight? Are you entitled to hotel or meal vouchers? Answers can vary, so be sure you understand your rights before you fly.

Find out what to do if your luggage is lost or you get bumped because of overbooking, mechanical problems or weather delays. You can find up-to-date information on the Department of Transportation’s new Airline Customer Service Dashboard at Transportation.gov.

Consider buying your tickets with a credit card that covers flight cancellations and service interruptions. Be aware of airline policies before purchasing tickets so you know what to expect in the event of a problem.

Pro Tip: Invest in a luggage tag with GPS tracking.

Tips To Lower Your Monthly Bills

Finding ways to reduce expenses isn’t always easy. But with some planning and creativity, you may discover surprising ways to revise your budget and lower your monthly costs. Try tracking your spending for several weeks, then prioritize needs and wants. Use this information and these tips to save on major expenditures.

If your mortgage payment is too high, think about moving to a more affordable home. You can also explore additional options, such as raising the deductible on your homeowner’s insurance policy or bundling your home and auto insurance.

Ask your cable, internet and cellphone providers for their best promotions. Research other utility options and switch to low-cost alternatives whenever available.

If it’s practical, consider using public transportation. Refinance or trade in your car for a less expensive model. Look for a better deal on car insurance, and be sure to request all available discounts.

Shop weekly grocery promotions, and buy only as much produce as you can use before it spoils. Cook at home more often and prepare enough food to save for leftovers.

Audit your streaming, subscriptions and other memberships for redundancies or little-used entertainment services.

4 Ways To Be More Productive on Your Phone

Instead of scrolling through social media when you have time to kill, why not get something done? Try these tips and tricks to boost your productivity no matter what kind of smartphone you have.

  1. Put thoughts, ideas and drawings in a simple journal or notes app. Keeping all stray bits of information in one place is a productivity game-changer.
  2. Dictate thoughts, ideas and reminders using your phone’s built-in microphone.
  3. Purge, consolidate and organize things such as notes, emails, contacts, apps, texts, files, and photos. You may be surprised by how much unnecessary data you’ve accumulated.
  4. Add shortcuts for frequent tasks on your home screen so they’re easily accessible.

©2023 The Personal Marketing Company. All rights reserved. Reproductions in any form, in part or in whole, are prohibited without written permission. If your property is currently listed for sale or lease, this is not intended as a solicitation of that listing. The material in this publication is for your information only and not intended to be used in lieu of seeking additional consumer or professional advice. All trademarked names or quotations are registered trademarks of their respective owners.

The Personal Marketing Company
11511 W. 83rd Terrace
Lenexa, KS 66214


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